The selection of a distribution system and the formation of distribution policy is reason to be built on the long-term contacts with the target is to achieve a unity of the interests of independent organizations. These organizations carry the goods and services to the target market to consumers.
In the opinion of I. Euden - brings good opportunities for the distribution of the right products to be at certain place in certain time, at competitive prices. "
The solution to the formation of a distribution network is one of the most complex solutions in the management of goods movement and distribution of goods. From the formation of an effective nets is to some extent to achieve the overall goal and the need of the company economic performance. The formation of a distribution network is not only the duty of the manufacturer realized in connection with the intermediary product, but this is a global target of all links in the distribution process.
The distribution solutions have a large impact on the marketing plans and programs on all levels. The agent will take care of large large choice of marketing actions. The marketing plan can INHAT and regarding the extent, distribution vary depending on the activities of intermediaries.
The prices, profit, competitiveness of the products of Beteiligtenfirmen in the distribution process influenced by the character of the distribution network of its organization and distribution.
There are many ways of distribution of goods and services:
A) retail sale
2) Selling through intermediaries
3) Sales through catalogs, flyers and special offers
4) Telephone Sales
5) Sales by television
6) Distribution of the many levels (MLM)


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